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WhatsApp is Now Testing a Premium Subscription Model For Business Profiles1 min read

by TechABU
WhatsApp Premium Subscription Model For Business Profiles

According to a report, WhatsApp Premium, a subscription-based model, is being tested for WhatsApp Business. 

Business accounts can opt to pay a set amount for various features and capabilities under this model.

WhatsApp Business profile owners may reportedly opt-out of WhatsApp Premium and use the current version instead. 

WhatsApp Business Premium Subscription
(Source: WABetainfo.com)

According to the first mention of a subscription plan in April, the feature would allow companies to link up to 10 devices when they subscribe to a plan.

The news was first reported by WABetainfo, which claims that WhatsApp Premium is being tested for Android, Desktop, and iOS.

According to the site, the functionality is only available to business accounts and is optional.

The subscription plans have not yet been revealed. However, it is assumed that paying for the feature would provide WhatsApp Business profiles access to extra functionalities.

According to WABetainfo, one of WhatsApp Premium’s features could be the option to link and name up to ten devices.

When using multi-device, users may normally connect up to four devices. WhatsApp may also enable businesses to build their own special business link.

It should be noted that businesses may already use short links to reach clients.

A custom link should serve the same purpose as a short link, but it may be easier to remember and give branding.

WhatsApp was recently reported to be testing conversation filters for all users, which would make it easier to identify certain talks (currently only available on WhatsApp Business).

WhatsApp has begun identifying “legal” identities of users who have activated the app’s UPI-based payment feature.

According to a report, WhatsApp is also working on a feature that would allow users to select a cover image on their WhatsApp Business profiles.

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